On the present day one of the most effective business schemes is opening a brand shop under a name of a trendy brand. It involves such a form of business relationship pursuant to which a Company, the owner of a famous brand, transfers the right to use its trademark to the independent entrepreneur.
Three Pillars of success of the FormaLab brand is the high quality of the goods, the latest trendy styles and reasonable prices on the goods. We offer a successful commercial brand and successful business at opening a FormaLab concept brand shop. We are focused on the active development and promotion of the brand as well we are interested in finding partners and expanding areas of cooperation. We do not have a standard approach to every client, we are focused on individual approach to the relationships. Thus we discuss separately with every customer the terms and conditions of cooperation basing on the characteristics of each region.
The optimum balance between the quality fabrics, fashion styles and the reasonable price make FormaLab brand clothing interesting for young people.
Our target audience are:
- young people at the age of 13 to 30;
- who prefer an active lifestyle;
- individual style of clothing;
- who are free of the stereotypes;
- independent of the circumstances;
- appreciate original design decisions;
- like to create their own unique look.
A modern tendency to look young and trendy expands age limits up to 35 years.
Our clothing is filled with the spirit of individuality, independence and freedom that favourably singles it out against the general background of the casual clothing.
The structure of the collection allows to choose clothing to any taste taking into account seasonal features of the local climate. It makes the FormaLab brand popular and asked-for throughout the whole year. The styles are easily combined with each other that enables to create a bright and unique look. The commercial conception is based on the offer of wide assortment of the urban designer clothing and accessories.
Advantages of cooperation with us:
- Opportunity of starting your own business;
- Possibility to work with the unique brand that differs from the others;
- Absence of the entrance fees and profit taxes;
- Opening of conceptual and multibrand shops;
- Presentation of 2 seasonal Collections a year and express-collections (20-30 styles per month);
- Wide range of the styles in every Collection;
- Operability and simplicity of the purchase as well as delivery of the Collections thanks to the principle of the styles order by means of the electronic catalogue;
- Possibility of efficient delivery of the current goods from the manufacturer's warehouse located in Rostov-on-Don;
- Implementation of the coordinated assortment and marketing policy;
- Compliance with the unified corporate service standards;
- Possibility of providing exclusive rights of Formalab brand trading in the territory of the specific part of the city of in a city as a whole;
- Possibility of providing rights of regional representation.
Support at the stage of the launch and functioning:
We support our partners when they open a shop and over the period of the season. The partners of the FormaLab brand obtain the following:
1. The documentation package on opening a shop - a brand-book and a merchandising-book (a documentation package on design and merchandising, comprising standards of corporate identity, window dressing, zoning of the sales area and trade equipment arrangement).
2. Individual consulting of the company's experts on formation of the balanced seasonal assortment and sequential commodity filling, shipment of the goods, training and development of the personnel.
3. Constant support of the project and implementation of the regular consulting on merchandising issues (placing the goods, window dressing, sales area design, conduction a promotion campaign etc.).
4. Technology package on the effective promotion of the FormaLab brand shop (layouts of the advertising materials for a season: outdoor advertising, mass media, promotional merchandise), layouts of the seasonal window dressing and sales area design.
You can get detailed information:
- by the phone: +7 (863) 2100-012, 2100-013, 2100-014, 2687-927
- by e-mail: forma@forma-for.ru
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